For the past 16 years, Clayton has focused on detoxification and nutritional supplement formulas, as well as business ventures. These primarily included solutions for the environment and human health. As an entrepreneur in the healthcare industry, he has developed business models for analytical testing in medical practices to improve the quality of care. He identified risk factors for the three most common diseases: diabetes, cardiovascular disease and obesity. Clayton has worked as an expert in many areas of the wellness sector: sales, distribution, formulation development, consulting and manufacturing. Now he is considered the architect of a completely new business model: the ROOT community, a new type of platform for social networking. Its mission is to improve the world through scientific and business innovation.